the client

Canadian Franchise with multiple Franchises

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Franchise Head Office looking for a solution for their Franchisee to easily access their items in a timely manner while reducing overall costs.

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The Situation

Franchisees looked to their Head Office for a solution where they can easily print and mail promotional materials while obtaining group buying power (reducing overall costs).

They needed a company that could store enough inventory and ship out for next day delivery while printing items on demand as required.

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Results

At Responsive Mailing, we were able to coordinate and produce many items required by the Franchisees by working with the Franchise Head Office. Items that were produced with other suppliers were shipped and received using our dock-level warehouse. Responsive Mailing put together custom mailing plans throughout the year, on demand as each Franchisee required. Other items like lawn signs were produced in advance by Responsive Mailing and stored for quick delivery.

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WHY this worked for both franchise & franchisee

By working along side the Franchise Head Office, we were able to keep branding consistent across all locations. Responsive Mailing became an extension of an already well run Head Office and was able to facilitate the individual Franchisee’s needs quickly and affordable without compromising on quality and branding.